Is Content SEO Important?

Is SEO really that important when writing content? It’s a question we’ve been getting for some time from our readers so let us explain. Let’s first have a look at what SEO is. Search engine optimization (or SEO, for short) affects your visibility online. It’s a set of guidelines to optimize your content to get higher rankings in search engines’

How to Write with SEO in Mind?

Search engine optimization (SEO) is a set of guidelines to optimize your content to get higher rankings in search engines’ results. It can help make your content clearer and more easily understandable, all the while bringing more traffic to your website.

How to Write a Book

You’ve got an amazing idea for a book but don’t know where to start? Unfortunately, there’s no one-size-fits-all method for writing a book. In fact, if you ask published writers how to write a book, they’ll give you various, sometimes conflicting, answers to this question. Your approach might depend on what you’re writing. Nonfiction writing, especially academic writing, might require

How to Write a Book Proposal

You’ve got an idea for a bestseller. Perhaps you even have the manuscript ready. Now, what? It’s time to pitch your idea to the publishers and write a book proposal. A book proposal is basically a business plan for your book. This document is designed to get the publisher’s attention and get the book published. Its main purpose is to

How to Get in the Mood to Write

Do you have to get your writing done but have absolutely no motivation to sit down and do it? Does every Word session feel like a battle that you’re losing? Everyone has trouble getting in the mood to start writing from time to time. Here are some hacks to get the creative juices flowing. Create a writing space. If you’re

How to Write a Brief for a Content Provider

You’ve just signed a contract with a content provider. Here’s how to make the most out of that collaboration. Everything starts with a good brief. Let’s begin with what a brief should be. A project brief is a short document that sums up key details relating to a project, giving the content creator working on your project clear guidelines and

The Best Time to Publish a Blog Post

There’s no one correct answer to this question, unfortunately. However, there are a few factors you might take into account while deciding what’s the best time to publish a blog post. Afternoon and evening posts get the most shares. According to a TrackMaven research study, 3pm EST blog posts get the most shares. However, due to the sheer volume of

The Best Time to Send Your Newsletter

The time of day you send out your content matters. No matter how amazing your newsletter or other promotional materials will be, they’re a wasted effort if they chill in someone’s inbox unopened. What day and time you send emails will directly impact your open rates and click-through rates. Everyone’s inboxes are always overflowing with content. So, what’s the deciding

How to Brainstorm Newsletter Topics

Sending out newsletters regularly can do wonders for your company. It helps your subscribers remember your business, and whenever they share your newsletter, it can bring in new customers. However, you need to issue newsletters regularly and produce interesting content to share for all that to happen. Have you run out of fresh ideas? We’ve got you covered. Here are

Finding Free Images for Your Posts

Even the best post can do better if you add images. They can be used simply to illustrate what you’re writing about or even induce emotions. At the very least, they make the text seem more dynamic and less monotonous, which will encourage your readers to spend more time on your website or newsletter. However, you cannot just lift a