“Send me your deck.” Every founder has heard this and, if you’re not prepared, the result is often fear and confusion. What’s a deck? Is it a presentation? A document? A business plan? What should go in your deck? How should you write it? Who should write it? What does a modern deck look like? And then there are all
The hero’s journey. It’s what every novel, short story, movie, and show is based on. Kurt Vonnegut outlined a few versions of that journey: the Cinderella story, the Man in Hole, the Boy Meets Girl. Authors use these plots to build the content you love. Most recently, however, they’ve been using something called Save the Cat. It’s a three-act structure
We asked our ChatGPT assistant, Quickbeast, to write a newsletter with a prompt: Write a 500-word post about why you shouldn’t depend on AI for email newsletters. This is what we got: by Quickbeast Email newsletters are a great way to keep your customers informed about your business and its offerings. However, it is important to remember that relying solely
by John Biggs I create a lot of content. Way too much. I blast it out, forget about it, and then make some more. I’m used to it and I’ve been doing it for decades. Like most content slingers, I find ChatGPT to be simultaneously exciting and repellent. It’s exciting because it produces content that is eminently readable. Repellent because
by John Biggs If you’ve been hanging out waiting to use ChatGPT then I’ve got something for you. I coded this up yesterday and thought it might be a fun tool for you all to try. It’s basically an interface to GPT-3 that connects to the API via the code I shared last week. You can try it out at
by John Biggs First, this post wasn’t written using GPT3. I’m not that self-destructive. But I’m here to tell you that when it comes to starting long-form content for your blogging or marketing needs. As I noted before, the current crop of AI-assisted tools is designed to make aesthetic sense, not literal sense. The writing that these tools provide, be it code or
by John Biggs I’ve been working from home for twenty years. At this point in my career, I actually like going into an office once in a while, if only for the free snacks, but I would never commute nor would I go in if I didn’t have an absolute need, like a video shoot or something that required my
An ill wind is blowing in the markets these days and you might be in the unenviable position of weathering a layoff. Here are some tips for maintaining content continuity when you might be losing employees in a layoff. Prioritize content processes Create a spreadsheet or Airtable of all content that needs to be written, has been written, and has been edited/posted.
Writers are picky. They are picky about their tools, their software, and their writing spaces. And when the muse strikes, heaven forefend if they don’t have the right gear. Luckily, you can help them out. Here are our picks for great gifts for the writers (or writers-to-be) in your life. The Moleskine Soft Cover Journal Moleskine is famous for these
So you, your CEO, or your client wants to make a name for themselves. That’s great. But the only way to win in the thought leadership game is through bylined articles in major publications which lead to speaking spots and further media and academic attention. The first tool – the byline article – is usually the hardest to acquire. Here are