John’s new book, Pitch Decks for Founders, is available now

“Send me your deck.”

Every founder has heard this and, if you’re not prepared, the result is often fear and confusion. What’s a deck? Is it a presentation? A document? A business plan?

What should go in your deck? How should you write it? Who should write it? What does a modern deck look like?

And then there are all of the ancillary questions: How do I present it? Who should present it? And what if I send it out and someone steals my idea?

Don’t worry. Everything will be explained in my short book, Pitch Decks for Founders. My goal is to make you a pitching superstar by offering you two types of pitch decks and some advice on how to give the best pitches on the block.

The book is short, readable, and easy to use. I know people don’t like to read anymore – see also LinkedIn Broetry – so I treated this like a very long, detailed, and helpful Substack post. In the book, we’ll go over how to make your 10-slide pitch deck into your standard one-pager. My goal is to make it easy for you to build and pitch your business so you can actually raise and get things done.

The book is free for Kindle Unlimited users and you can check it out at any time. I’ve made different versions – including ePub, Mobi, and PDF available for paying subscribers after the paywall. That said, I’d love to hear what you think and hope the book and the For Founders series will be helpful. If you like it, please leave a review?

Want to read more about pitching your startup, here is another post from our archives: Are you ready to pitch your startup?

If you need help with your deck, or just want someone to review it, contact us. Also, check out our Pitch Pack Package including a review of your pitch and 45 minutes of pitch coaching.

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